{"id":1131,"date":"2010-06-15T14:01:23","date_gmt":"2010-06-15T19:01:23","guid":{"rendered":"http:\/\/devwp.davison.com\/blog\/?p=1131"},"modified":"2017-08-20T15:57:11","modified_gmt":"2017-08-20T19:57:11","slug":"silicone-dessert-bar-pan","status":"publish","type":"post","link":"https:\/\/www.davison.com\/blog\/silicone-dessert-bar-pan\/","title":{"rendered":"Inventor&#8217;s Silicone Dessert Bar Pan a Hit"},"content":{"rendered":"<p><img fetchpriority=\"high\" decoding=\"async\" class=\"alignright size-full wp-image-1154 noborder\" title=\"prod_dessertpan\" src=\"https:\/\/www.davison.com\/wp\/wp-content\/uploads\/2010\/06\/prod_dessertpan.jpg\" alt=\"Davison Kitchen Invention\" width=\"200\" height=\"300\" \/>Our client, Joseph, was surprised and excited to hear that his bakeware invention is for sale in a popular home solutions catalog, as well as in two large housewares store chains. He was even more excited to learn that it will air on QVC this fall and is also under review by a major upscale domestics retailer \u2013 And it\u2019s all because he likes chewy brownies.<\/p>\n<p>Joseph has always loved brownies with a chewy edge, so much so that he used to slice a pan of brownies before it was finished baking so all the squares would have edges. His wife did not appreciate that and told him so. \u201cShe yelled at me,\u201d he recalls, laughing.<\/p>\n<p>The pilot wondered if he could invent an \u201call edge\u201d brownie pan to keep peace in the family and give him a whole pan full of chewy brownies. He first came up with the idea about 20 years ago when he was a helicopter pilot in the Marine Corps. A fellow Marine and friend had spent a \u201chuge amount of money\u201d patenting a new product idea, however, so he didn\u2019t think developing his was an option; he thought that was the way it was done.<\/p>\n<p>\u201cI really didn\u2019t have any desire (to pursue it) because of what I perceived about the cost.\u201d<br \/>\nAbout three years ago, however, he received an email from Davison, inviting him to submit an idea. He thought, \u201cHey, I have a crazy idea,\u201d so he submitted it, and the work began.<\/p>\n<p>His finished product, the <a href=\"https:\/\/www.davison.com\/products\/product_dessertpan.html\">Silicone Dessert Bar Pan<\/a> is for sale in the Get Organized catalog, and this month it will hit about 700 Hobby Lobby and Kitchen Collections stores. The product is also under review by a major domestics retailer, and in October it will air on QVC, the most popular home shopping network. In addition, the manufacturer is expanding the product to an entire line of silicone bakeware for holiday-themed treats, including pans for Valentine\u2019s Day, Easter, Halloween, Thanksgiving and Christmas!<\/p>\n<p>During the design process, the product evolved from a metal pan to silicone bakeware that remains cool to the touch and bends for easy removal of items after baking; a rigid frame molded into the perimeter makes the pan safe to carry. The 12 candy-bar shaped molds can be filled with brownie batter, Rice Krispie treats, cookie dough \u2013 and all the treats come out perfectly, each one with four chewy edges.<\/p>\n<p>\u201cIt feels pretty good,\u201d Joseph said of his product\u2019s apparent early success. But it didn\u2019t happen overnight. Prior to being licensed, the bakeware was presented to three other companies, all of which turned it down. He decided to keep going, despite the setbacks.<\/p>\n<p>\u201cIt is an emotional roller coaster; up and down,\u201d said Joseph, who flies EMS helicopters. But he\u2019s still very glad he took the chance on his idea. In fact, Joseph and a partner have submitted a second idea to Davison, which he feels is another much-needed invention.<\/p>\n<p>\u201cHe had his share of struggles along the way, but he never gave up. He was so passionate about the product he found a way to make it happen,\u201d said Founder and CEO <a href=\"https:\/\/www.davison.com\/our-experience\/about-davison\/george-davison\/\">George Davison<\/a>. \u201cWe couldn\u2019t be happier for him and his family.\u201d<\/p>\n<p>The client has not realized a net profit on his product.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Our client, Joseph, was surprised and excited to hear that his bakeware invention is for sale in a popular home solutions catalog, as well as in two large housewares store chains. He was even more excited to learn that it will air on QVC this fall and is also under review by a major upscale &#8230;<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[24,64,37],"tags":[25,8,74,75,91],"class_list":["post-1131","post","type-post","status-publish","format-standard","hentry","category-davison-news","category-featured-invention","category-product-news","tag-davison-news","tag-invention","tag-inventor","tag-kitchen-invention","tag-new-product-news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Inventor&#039;s Silicone Dessert Bar Pan a Hit - Davison<\/title>\n<meta name=\"description\" content=\"Davison confidentially works with people to develop their new product ideas. The inventions have sold in Wal-Mart, Target, Lowes, Amazon and more.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.davison.com\/blog\/silicone-dessert-bar-pan\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Inventor&#039;s Silicone Dessert Bar Pan a Hit - Davison\" \/>\n<meta property=\"og:description\" content=\"Davison confidentially works with people to develop their new product ideas. The inventions have sold in Wal-Mart, Target, Lowes, Amazon and more.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.davison.com\/blog\/silicone-dessert-bar-pan\/\" \/>\n<meta property=\"og:site_name\" content=\"Davison\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/DavisonInvent\" \/>\n<meta property=\"article:published_time\" content=\"2010-06-15T19:01:23+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2017-08-20T19:57:11+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.davison.com\/wp\/wp-content\/uploads\/2010\/06\/prod_dessertpan.jpg\" \/>\n<meta name=\"author\" content=\"nikki\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@Davison\" \/>\n<meta name=\"twitter:site\" content=\"@Davison\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"nikki\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Inventor's Silicone Dessert Bar Pan a Hit - Davison","description":"Davison confidentially works with people to develop their new product ideas. The inventions have sold in Wal-Mart, Target, Lowes, Amazon and more.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.davison.com\/blog\/silicone-dessert-bar-pan\/","og_locale":"en_US","og_type":"article","og_title":"Inventor's Silicone Dessert Bar Pan a Hit - Davison","og_description":"Davison confidentially works with people to develop their new product ideas. The inventions have sold in Wal-Mart, Target, Lowes, Amazon and more.","og_url":"https:\/\/www.davison.com\/blog\/silicone-dessert-bar-pan\/","og_site_name":"Davison","article_publisher":"https:\/\/www.facebook.com\/DavisonInvent","article_published_time":"2010-06-15T19:01:23+00:00","article_modified_time":"2017-08-20T19:57:11+00:00","og_image":[{"url":"https:\/\/www.davison.com\/wp\/wp-content\/uploads\/2010\/06\/prod_dessertpan.jpg","type":"","width":"","height":""}],"author":"nikki","twitter_card":"summary_large_image","twitter_creator":"@Davison","twitter_site":"@Davison","twitter_misc":{"Written by":"nikki","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.davison.com\/blog\/silicone-dessert-bar-pan\/#article","isPartOf":{"@id":"https:\/\/www.davison.com\/blog\/silicone-dessert-bar-pan\/"},"author":{"name":"nikki","@id":"https:\/\/www.davison.com\/#\/schema\/person\/591ebf065dc0d45e5d3c353e7108abe8"},"headline":"Inventor&#8217;s Silicone Dessert Bar Pan a Hit","datePublished":"2010-06-15T19:01:23+00:00","dateModified":"2017-08-20T19:57:11+00:00","mainEntityOfPage":{"@id":"https:\/\/www.davison.com\/blog\/silicone-dessert-bar-pan\/"},"wordCount":562,"commentCount":0,"publisher":{"@id":"https:\/\/www.davison.com\/#organization"},"image":{"@id":"https:\/\/www.davison.com\/blog\/silicone-dessert-bar-pan\/#primaryimage"},"thumbnailUrl":"https:\/\/www.davison.com\/wp\/wp-content\/uploads\/2010\/06\/prod_dessertpan.jpg","keywords":["Davison News","invention","inventor","kitchen invention","New Product News"],"articleSection":["Davison News","Featured Invention","Product News"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.davison.com\/blog\/silicone-dessert-bar-pan\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.davison.com\/blog\/silicone-dessert-bar-pan\/","url":"https:\/\/www.davison.com\/blog\/silicone-dessert-bar-pan\/","name":"Inventor's Silicone Dessert Bar Pan a Hit - Davison","isPartOf":{"@id":"https:\/\/www.davison.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.davison.com\/blog\/silicone-dessert-bar-pan\/#primaryimage"},"image":{"@id":"https:\/\/www.davison.com\/blog\/silicone-dessert-bar-pan\/#primaryimage"},"thumbnailUrl":"https:\/\/www.davison.com\/wp\/wp-content\/uploads\/2010\/06\/prod_dessertpan.jpg","datePublished":"2010-06-15T19:01:23+00:00","dateModified":"2017-08-20T19:57:11+00:00","description":"Davison confidentially works with people to develop their new product ideas. The inventions have sold in Wal-Mart, Target, Lowes, Amazon and more.","breadcrumb":{"@id":"https:\/\/www.davison.com\/blog\/silicone-dessert-bar-pan\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.davison.com\/blog\/silicone-dessert-bar-pan\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.davison.com\/blog\/silicone-dessert-bar-pan\/#primaryimage","url":"https:\/\/www.davison.com\/wp\/wp-content\/uploads\/2010\/06\/prod_dessertpan.jpg","contentUrl":"https:\/\/www.davison.com\/wp\/wp-content\/uploads\/2010\/06\/prod_dessertpan.jpg"},{"@type":"BreadcrumbList","@id":"https:\/\/www.davison.com\/blog\/silicone-dessert-bar-pan\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.davison.com\/"},{"@type":"ListItem","position":2,"name":"Inventor&#8217;s Silicone Dessert Bar Pan a Hit"}]},{"@type":"WebSite","@id":"https:\/\/www.davison.com\/#website","url":"https:\/\/www.davison.com\/","name":"Davison","description":"Davison... The family name &quot;Idea People&quot; have trusted for over 25 years.","publisher":{"@id":"https:\/\/www.davison.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.davison.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.davison.com\/#organization","name":"Davison Inventions","url":"https:\/\/www.davison.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.davison.com\/#\/schema\/logo\/image\/","url":"https:\/\/www.davison.com\/wp\/wp-content\/uploads\/2017\/03\/davison-logo.png","contentUrl":"https:\/\/www.davison.com\/wp\/wp-content\/uploads\/2017\/03\/davison-logo.png","width":400,"height":508,"caption":"Davison Inventions"},"image":{"@id":"https:\/\/www.davison.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/DavisonInvent","https:\/\/x.com\/Davison","https:\/\/www.linkedin.com\/company\/davison","https:\/\/www.instagram.com\/davison_invent","https:\/\/www.youtube.com\/@davison"]},{"@type":"Person","@id":"https:\/\/www.davison.com\/#\/schema\/person\/591ebf065dc0d45e5d3c353e7108abe8","name":"nikki","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/c0e5ff11a6ec60030949df61b3484252a4440b21787fcfc1ecca9513bb34e494?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/c0e5ff11a6ec60030949df61b3484252a4440b21787fcfc1ecca9513bb34e494?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/c0e5ff11a6ec60030949df61b3484252a4440b21787fcfc1ecca9513bb34e494?s=96&d=mm&r=g","caption":"nikki"}}]}},"_links":{"self":[{"href":"https:\/\/www.davison.com\/wp-json\/wp\/v2\/posts\/1131","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.davison.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.davison.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.davison.com\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.davison.com\/wp-json\/wp\/v2\/comments?post=1131"}],"version-history":[{"count":0,"href":"https:\/\/www.davison.com\/wp-json\/wp\/v2\/posts\/1131\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.davison.com\/wp-json\/wp\/v2\/media?parent=1131"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.davison.com\/wp-json\/wp\/v2\/categories?post=1131"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.davison.com\/wp-json\/wp\/v2\/tags?post=1131"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}