{"id":23321,"date":"2017-03-17T12:01:55","date_gmt":"2017-03-17T16:01:55","guid":{"rendered":"http:\/\/devwp.davison.com\/?page_id=23321"},"modified":"2018-11-24T23:19:18","modified_gmt":"2018-11-25T04:19:18","slug":"personals-air-freshener","status":"publish","type":"page","link":"https:\/\/www.davison.com\/more-about-us\/development-stories\/personals-air-freshener\/","title":{"rendered":"Development Stories: Personals Air Freshener"},"content":{"rendered":"\t\t
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Personals Air Freshener<\/h2>

\"InventorOne day, while riding in his car, our client developed the idea for the Personals air freshener. He thought it would be nice to have a car air freshener that had his name printed on it. He talked to a few people about his idea, but most thought that it wouldn’t work. Our client wanted to create different air fresheners that could have common names printed on them.<\/p>

Through our exclusive development process, we took our client’s idea and modified it slightly so that it would appeal to a greater number of consumers. Our design team created a die cut letter and number system, so the product could be personalized to fulfill each consumer’s desires. Shortly thereafter, our client had a full-scale functioning product sample with engaging package design. The product was licensed to one of the largest manufacturers in this field.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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From Idea<\/h3>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"Personals\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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To Licensed Product<\/h3>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"Davison\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tMore Product Information<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tDevelopment Stories List<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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This client has realized a profit on this product.\u00a0<\/strong>A typical project does not get a royalty agreement, sell in stores or generate a profit.<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

Personals Air Freshener One day, while riding in his car, our client developed the idea for the Personals air freshener. He thought it would be nice to have a car air freshener that had his name printed on it. He talked to a few people about his idea, but most thought that it wouldn’t work. …<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":23276,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-23321","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"\nNew Product Development Stories - New Invention Ideas - Personals Air Freshener - Davison<\/title>\n<meta name=\"description\" content=\"Learn how Davison helped the inventor of the Personals Air Freshener turn their invention idea into a new product.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.davison.com\/more-about-us\/development-stories\/personals-air-freshener\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"New Product Development Stories - 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